November 11, 2024
Dear Global Crew, I’m thrilled to announce two new appointments to our leadership team. On November 1, Liz Crisafi joined Hornblower Group as our Senior Vice President of Marketing, leading marketing, brand, communications, revenue optimization, digital, and data strategy across our global portfolio of businesses. Liz comes to Hornblower with more than two decades of experience in global brand building, performance marketing, and digital transformation. Most recently, Liz was the Global Vice President of Integrated Marketing for IHG Hotels and Resorts, where she led a diverse global team responsible for IHG’s digital commercial performance, brand growth, and integrated customer marketing across 19 hotel brands and 6,000+ hotels worldwide. Charged with continuing IHG’s growth trajectory and optimizing marketing’s role in commercial performance, she successfully drove consistent outperformance in market share/RevPAR & EBITDA. As a key player in IHG’s recovery post-Covid, she also helped put IHG on the map as a leading hotel brand with the global launch of IHG Hotels and Resorts and IHG One Rewards campaigns, including the largest and most comprehensive media investments in company history. Liz, who resides in Atlanta, Georgia, will report to me. In addition, today we welcomed Cyrus Kelley as our new Senior Vice President of Financial Planning and Analysis. Cyrus will lead the company’s financial strategy, overseeing budgeting, forecasting, and financial reporting and ensuring we continue to meet business objectives. A people-first finance leader, Cyrus has more than two decades of experience delivering profitable sales growth for billion-dollar brands. Most recently, Cyrus was Vice President of Finance and Strategy at Red Robin Gourmet Burgers and Brews. Playing a pivotal role on the senior leadership team, Cyrus partnered with the CEO to develop a comprehensive “North Star” strategy that significantly enhanced guest satisfaction and improved team member retention. Under his leadership, Red Robin experienced a 33 percent increase in profitability in 2023. Reporting to Chief Financial Officer Frank Dunsford, Cyrus will join our growing executive team in our Orlando office. Please join me in welcoming Liz and Cyrus to Hornblower Group! Mike Flaskey CEO, Hornblower Group |
November 4, 2024
Dear Global Crew,
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